To All Wake Aid contributors: We will achieve our goals by increasing our assets, both intellectual and physical.
Submit your contributions to me at Brian@BrianSoule.com. This list is constantly updated to reflect progress made.
Wake Aid Goals
1. Develop a morning spray product with significant consumer appeal
2. Test Wake Aid in the market and compile data on customer interest across different demographics.
3. Creatively market the Wake Aid brand.
4. Sell Wake Aid in national retail outlets, including Walmart.
Wake Aid Assets
1. Morning Supplement Spray Concept
2. Two package designs created by Daniella
3. The Wake Aid formula
4. Time, and Talent of Brian Soule.
5. The culinary expertise of Jacob Westerfeld
6. WakeAid.com
7. The Scripts for two commercials
Wake Aid Past, Present, and Future.
Company Synopsis
Wake Aid was founded in February, 2008, by Brian Soule. The Wake Aid product is a herbal, caffeinated supplement that is sprayed into the mouth from a slender spray bottle. The spray is used in the morning to promote wakefulness.
Current Company Objectives
Wake Aid is currently focusing on designing the company logo, product packaging, and other branding. After prototypes are developed we will test market them and adjust the package according to consumer tastes.
Future Goals
Once Wake Aid has been tested, it will be sold in local pharmacies and at WakeAid.com. We will focus on marketing, branding, and expansion into additional retail outlets.
